Lili Nuel
Brand Storyteller
Helping Web3 projects connect with their audience, grow engaged communities, and drive product adoption through words
About Me
For as long as I can remember, I've relished stories—reading them, writing them. So much so that when I entered the Web3 space, it was the only way I know how to give value. I started as a copy and content writer, then picked up social media, community management, and, most recently, product marketing skills along the way, with storytelling still at the center.
My work reflects a blend of creativity, attention to detail, and a deep focus on audience engagement.
When I'm not chilling on Netflix or out with friends, I'm curled up on my sofa, drowning in the pages of good fiction (I bet you already knew that).
Experience
Product Guild Co-Lead
SuperteamNG
- Define goals, focus areas, and initiatives for the guild
- Organize workshops, webinars, and discussions on product best practices
- Write compelling content about products, including use cases and impact stories
- Connect product teams, leadership, and other guilds while championing initiatives
Copy/Content Writer & Manager
Ribh Finance
- Developed strategic content plans aligned with brand goals and audience needs
- Collaborated with design and social media teams for diverse content
- Tracked blog performance metrics to refine content strategies
Writers' Guild Lead
SuperteamNG
- Guided community members in developing writing skills through feedback
- Hosted writing workshops, brainstorming sessions, and peer review groups
- Wrote engaging blog posts and newsletters for the community
Community and Social Media Manager
StridePass
- Managed social media content calendars across Twitter and Facebook
- Planned campaign launches, product promotions, and community events
- Created scroll-stopping content in collaboration with design teams
- Tracked key performance metrics to inform strategy
Blog Writer
Quantreb00t
- Created engaging blog posts for target audience
- Optimized content using SEO best practices
- Wrote relatable content that encouraged engagement
Freelance Content Writer
Various Clients
- 150+ well-researched articles across various niches
- In-depth research and on-page SEO optimization
- Used Grammarly and Hemingway for quality content
- Delivered all projects within stated deadlines
Skills & Tools
Certifications
Content Marketing Course
Hubspot Academy
Fundamentals of Crypto and Blockchain
Binance Academy
Introduction to Decentralized Finance
Great Learning Academy
Writing and Research Cohort
Solana Turbin3
Let's Connect
Available for collaborations, content work, and community projects
lilianinweb3@gmail.com